Asin holds Concert for a Cause in La Carlota

Asin, a local popular band also known internationally, held a Concert for a Cause in a jampacked crowd at the La Carlota City Public Plaza last Sunday, November 26, 2017.

ASIN IN CONCERT. Nene Carbon with the Singing Priest Rev. Fr. Agustin ‘Agot’ Ynayan of Punta Taytay and Jerk Jallorina, Marlon Sipe, Bimbo Demerin, John Hidalgo, with Manila Group Drumbeaters Inoy Maranan, Onie Badyang on Base, Kent Blue on Sound Tech at the La Carlota City Public Plaza Sunday.*(Jun de los Reyes/NDB photo)

The band is composed of Lead Singer Lolita ‘Nene’ Carbon, Percussionist Jerk Jallorina, Guitarist Marlon Sipe, Wind Instrumentalist Bimbo Demerin and Rhythm Guitarist John Hidalgo.

The band is known for creating world famous folk songs and have received numerous recognitions and awards in the music industry, such as; Awit Award, Katha Music Award, Aliw Music Award, Cecil Music Award. They are also Environmental Music Champions.

The Concert for a Cause is a project of Representative Juliet Marie D. Ferrer and former Rep. Jeffrey P. Ferrer of the 4th District of Negros Occidental and City of La Carlota headed by Mayor Luis Jacky D. Jalandoni III for the people’s entertainment, education, family enjoyment and pre-Christmas presentation.

“I want to share the legacy of Asin to the people of Negros Occidental most especially to the most talented artist of La Carlota. It is my love and passion that everybody will enjoy the music,” lead singer Lolita Carbon said. She also expressed gratitude for the hospitality and love the people of La Carlota “for making this environmental project a success.” Asin’s Legacy are; The first group to incorporate Filipino indigenous instruments into pop/rock music. They also studied Filipino tribal music and did what they could to stay true to the origins of the music. Instead of plagiarizing the indigenous music, they set about educating people about respecting the origins of the music and representing it with agreement from the tribal sources.

Asin was formed in late 1976, the nucleus of which was the duo of Mike Pillora Jr. of Negros Occidental and Cesar Bañares Jr. of South Cotabato, Lolita Carbon was recruited by the duo to fill in the missing middle voice and eventually became the third member. Pillora named the trio ‘Salt of the Earth.’ Other than the song title, Pillora also based the name of the group from the Biblical metaphor salt of the earth which represents the humble and sincere masses.

In 1978, the trio (who were all songwriters, composers and arrangers) signed their first recording contract and localized their name ‘Salt of the Earth’ into ‘Asin ng Lupa’. They ultimately became known simply as ASIN. Simultaneously, the members had adopted local names for themselves and they were later known to their fans as Nonoy, Saro and Nene.

In the last quarter of 1979, they launched another album called Himig ng Pag-ibig (“Hymn of Love”) and all these years, songs like Masdan Mo Ang Kapaligiran, Ang Bayan Kong Sinilangan, Itanong Mo Sa Mga Bata, Usok, Tuldok, Lupa and many others became popular all over the Philippines and the world.*


Negros Occidental :